iPhone 6 to be announced by September 9, 2014

Published By : 06 Aug 2014 | Published By : QYRESEARCH

In line with the history of September launches, Apple plans to hold an event for its iPhone 6 on September 9. Previously too, the telecom maker launched its iPhone 5c and iPhone 5s on September 10, 2013, and iPhone 5 in September again the year before that. 

This move comes with the intent to hike up the September revenue. This event will give Apple a chance to ready the phones for on-line sales by September 19.

Apple’s revenue forecast for September 2014 is at USD 37 billion to USD 40 billion, which would be an increase of 3% year-on-year at mid-point, and about 7% at high-end. To achieve this goal, Apple cannot afford a delay in the announcement or shipment of the phones. It needs to get the phones out in the market, ready for sale, as early as possible, before the quarter ends on 27th September.

However, industry analysts haven’t yet solved the big question about the number of phones to be launched. Whether Apple will be able to match up to its revenue guidance or not will largely depend on the sale of iTunes, Macs, and iPads. Additionally, the company will also have to sell 36 million iPhones, up by 18% as compared to 17% year-on-year.

Achieving the figure of 36 million seems rather implausible if Apple just launches the 4.7-inch version. However, with the 39 million figure will seem a real deal if the company also launches the bigger screen phone, which is supposed to be 5.5-inch.
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