Published By : 17 May 2016 | Published By : QYRESEARCH
Frozen foods are stored at a sub-zero temperature to maintain its moisture content stays and keep it in a solidified state. It helps in preserving foods for a longer time in comparison with the fresh food. In the last few years, the global market for frozen foods has been gaining traction and is expected to grow substantially in the near future. The increasing number of working women across the globe and the hectic lifestyle are the major factors projected to fuel the growth of the global frozen foods market in the next few years.
The global market for frozen foods can be classified on the basis of products into:
Introduction of Innovative Products to Fuel Growth of Global Frozen Foods Market
The increasing popularity of frozen food and easy cooking are driving the overall market and attracting several new players to enter the market. These players are making efforts to expand their product horizon and attract new consumers. A wide range of innovative products and ready meals has also been introduced by the leading players to gain the competitive advantage in the market.
The increasing demand for faster-to-prepare foods, growing demand from developing economies, and product innovation are some of the other major factors that are projected to augment the growth of the market in the coming years. In addition, the introduction of frozen foods comprising organic ingredients is one of the major opportunities for the key players operating in the market. However, the rigid government regulatory structure, government intervention, and shift in trend from synthetic ingredients towards organic and natural ingredients are the key factors estimated to hamper the growth of the global frozen foods market in the next few years.
Some of the leading players operating in the global market for frozen foods are ConAgra Foods, Iceland Foods Ltd., Heinz, Tyson Foods Inc., Ajinomoto Co., Kraft Foods Group Inc., Unilever Plc, The Schwan Food Company, Allens, Inc., Amy’s Kitchen Inc., General Mills Inc., Birds Eye Foods, Inc., Maple Leaf Foods Inc., Nestle, and McCain Foods Canada.