Google Introduces Updated Version of Hangout

Published By : 01 Mar 2018 | Published By : QYRESEARCH

Google has released an update to Hangout, its Internet chat tool, on Wednesday February 28, 2018, targeting to make it suitable for communication in workplaces in order to compete with business software producers, such as Slack Technologies Inc. and Microsoft Corp. Hangouts Chat cater for instant messaging across devices among employees, including group conversations. It also permits users to assimilate widgets to access data from the other corporate software in the chat window. Google made the announcement regarding this service in March, the last year, but introduced it to the world for the first time on February 28, 2018. Hangouts Chat sits in the G Suite of Google, a workplace software package, which includes email and word-processing tools, for which over 4 mn enterprises, worldwide, pay almost US$25 per user every month.

Hangouts was introduced in 2013 as a free service. However, Google began fine-tuning it for enterprises when the company increased its enterprise sales efforts and looked to bring consumers a number of the similar features it has internally. Scott Johnston, the director of product management at Google, stated in an interview that the company see this as another birth of Hangouts. “They want to move toward assisting people move faster at work,” he added. However, businesses, now, have many other options. Slack, another chat app, has a paid subscriber base of 50,000 teams as employees are more inclined towards strong alternatives to email, specifically, for long-distance communications. The teams at Microsoft are providing similar features in its Office 365 package.

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