Aston Martin gets Financial Support for its Refreshed Model Lineup
Published By : 28 Jan 2015 | Published By : QYRESEARCH
Aston Martin primary financial backer has promised to the company to provide cash support for a refreshed model lineup, which the supercar marker plans to unveil during the Geneva auto show in the month of March.
The enterprise Investindustrial S.p.A, that bought around 37.5 percent stake in 2012 of the British manufacturer, will invest fresh cash if Aston Martin requires it, was stated by Andrea Bonomi, the chairman of the private-equity firm in an interview yesterday. This firm has no plans to sell its holding anytime in future as the investment was sealed with the aim of continuing it for next 10 years.
Bonomi further said that Aston Martin has an industrial plan which is booming in its ambitions and that they have planned to participate in all funding needs the company requires. In addition, she said that it has not yet been decided, if Aston needs capital, but if need arises they would support the company financially.
England-based manufacturer, The Gaydon is the only global supercar brand which is not part of a larger group. This makes it dicey for Aston Martin Company to fund the research and development needs to compete with Maserati of Fiat Chrysler, Volkswagen Group’s Bentley, or Rolls Royce of BMW Group. Apart from the Italian private equity firm, the company Aston Martin’s other stakeholders include Kuwaiti companies’ investment firm Dar and Adeem Investment Co.
An agreement by Daimler has been made to acquire a 5 percent stake of the firm Aston Martin in exchange for providing the producer of sports-car with components such as auto electronics and engines. According to Palmer, they will give a clear indication where their brand is going.