Published On : 04 Aug 2016
QYReseachReports.com announces the inclusion of a new market research report to its comprehensive collection of research studies. The 161-page research study, titled “Global Eyewear Market Professional Survey Report 2016,” offers an in-depth analysis of the market, presenting insights into the drivers, restraints, product segmentation, key geographical segments, challenges, and the competitive scenario. The current trends in the market and potential opportunities for the key players have also been discussed in the research report.
The research study has provided figures regarding the past performance and future projections to give a clear understanding of the global eyewear market. In addition, insightful inputs given by industry specialists are provided in the report to guide decision-makers in designing effective business strategies and thus strengthening their position in the global market.
The growing prevalence of vision disorders worldwide is one of the prominent factors projected to fuel the growth of the global eyewear market through the forecast period. The rising number of cases of vision disorders among the youth demographic can be attributed to them spending an increasing amount of time in front of computers at home and work and their poor dietary habits. Aging is another key factor contributing significantly towards the rising prevalence of vision disorders such as cataracts, macular degeneration, and diabetic retinopathy. The rising prevalence of eyesight disorders is thus expected to boost the demand for eyewear in the next few years.
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The global eyewear market has been categorized on the basis of type into prescription eyewear, non-prescription eyewear, and others. The rising cases of vision disorders have encouraged the growth of the prescription eyewear segment in the last few years. On the other hand, the advertising campaigns and marketing strategies adopted by the key players are projected to boost the demand for non-prescription eyewear in the near future. In addition, sunglasses are considered as a fashion statement, which is also driving the demand for non-prescription eyewear across the globe.
Furthermore, the research study has classified the global eyewear market on the basis of application into commercial use, medical use, and others. On the basis of geography, the global eyewear market has been divided into Canada, India, China, Japan, Russia, Brazil, the U.S., the U.K., and Germany. The market share and size of every segment have been mentioned in the research report.
The global market for eyewear is extremely fragmented owing to the presence of several local and international players engaged in the market. The majority of the leading international players are based in the U.S. and Europe. The key players in the market are competing with each other by expanding their product portfolio. Some of the leading players are Alcon, Vision Express, Specsavers, Revo, Essilor International, Maui Jim, Alexander McQueen, Prada, De Rigo Vision, Carl Zeiss, Fielmann, Bausch & Lomb, Safilo Group, Michael Kors, and Johnson & Johnson.