Starbucksâ€™ Frappuccinos under Scanner in U.S. City
Published By : 15 Jun 2015 | Published By : QYRESEARCH
San Francisco apparently believes that Starbucks specialty Frappuccino is a sugary health risk. The city has been on a rampage to curb intake of sugary drinks by demanding that warning labels be added on billboards advertizing sodas. City officials say that the Starbucks has also come under the radar in this case.
The board of supervisors in the city cautiously approved the labels last week, with the aim of warning consumers about the health hazards of sugary beverages. Posted advertizing and billboards in the Northern California city of San Francisco will include the following message: “WARNING: Drinking beverages with added sugar/s contributes to obesity, diabetes and tooth decay.”
The law has dragged Starbucks and its signature specialty frozen coffee shake into a war between soda companies and local politicians. Soda companies in the city claim that they are being unfairly singled out when high calorific food items such as donuts are given a clean chit. The move to include warning messages will comprise advertizing across 93 Starbucks outlets in the city of San Francisco. This measure will possibly force the coffee chain to alter its promotions and signs.
Sanja Gould, a spokeswoman for a Starbucks outlet in Seattle, said that the company is examining the ordinance to assess the impact of this move.
A standard size of Frappuccino, of 12 ounces, is generally made with ice, coffee, milk, and sugary syrup. This drink has higher calories than a can of Coca Cola containing 140 calories. Even versions with no whipped cream and those made with non fat milk generally pass that limit, states Starbucks website. According to the website, the mini Frappuccino, a new summertime addition, has around 110 to 120 calories, depending upon the kind of milk used to make the coffee shake.
Supervisor Scott Wiener, the sponsor of the measure, says that drinks such as the Frappuccino are making people sick and it becomes their responsibility to warn the public about it.